This submission — a national product launch from Heirloom Coffee Roasters for a branded line called Clean Craft™ — does not fall within the editorial remit of Crabs Blue, the seafood-industry trade publication from the Food & Beverage Magazine network.
Crabs Blue covers commercial and aquaculture fisheries, dockside pricing, import and export volumes, quota management, traceability standards, and sustainability certification across wild-caught and farm-raised seafood sectors. Coffee, roasted-bean commodities, and CPG beverage launches are outside that scope.
Editors were unable to identify a species, harvest volume, ex-vessel value, recall scope, or any fishery-relevant data point on which to base a rewrite. No figure in pounds, metric tons, or dollars pertaining to seafood supply chains was present in the source material. For coverage of relevant seafood market movements, readers may consult our sustainability and certification reporting or our aquaculture supply-chain desk.
Submitters with seafood-industry news — including quota announcements, dockside price shifts, MSC or BAP certification updates, FDA recall notices, or import-volume data — may route material to the Crabs Blue editorial team for consideration.
Written by Michael Politz, Author of Guide to Restaurant Success: The Proven Process for Starting Any Restaurant Business From Scratch to Success (ISBN: 978-1-119-66896-1), Founder of Food & Beverage Magazine, the leading online magazine and resource in the industry. Designer of the Bluetooth logo and recognized in Entrepreneur Magazine's "Top 40 Under 40" for founding American Wholesale Floral, Politz is also the Co-founder of the Proof Awards and the CPG Awards and a partner in numerous consumer brands across the food and beverage sector.